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Myntra launches ChatGPT-powered search feature for enhanced product discovery | Mint Primer | Mint

Discover how myfashiongpt allows customers to effortlessly explore curated looks on the Myntra app by simply typing keywords like Airport Looks. Through natural language processing, the system showcases a wide range of apparel, footwear, bags, and sunglasses to choose from, tailored to specific preferences and occasions. This feature comes ahead of Myntra's highly anticipated End of Reason Sale, set to be announced next month.

30 May 2023
Videos

Direct-to-Consumer Brands are Reshaping the Future of Indian Retail

Click here to download the Mint App https://livemint.onelink.me/MrDS/p0kx3pdg

30 Mar 2023
Videos

How Direct-to-Consumer brands are reshaping the future of Indian retail

Did you know that direct-to-consumer brands in India have grown into a massive $12 billion industry? And it's not stopping there!According to experts, India's $12 billion direct-to-consumer brands in India will be worth over $302 billion by 2030. It's a rapidly expanding market, and it's all thanks to the digital age we live in. Brands are finding new and exciting ways to connect with their customers, and direct-to-consumer firms are leading the way. But what's driving this surge in popularity, and what's in store for the future of direct-to-consumer brands? Let's dive in and find out!

15 Mar 2023
Companies

Consumer goods  cos  lead in adopting ONDC portal

The industry is a frontrunner in adopting e-commerce in India, and the advent of ONDC opens newer avenues for it, according to the report, Decoding ONDC, released on Wednesday

1 min read24 Nov 2022
Industry

Retailers brace for flood of returns from online shopping

Shoppers are expected to return twice as many items as they did during last year's holiday period, costing companies roughly $1.1 billion, according to Narvar Inc

4 min read25 Dec 2020
Industry

Myntra gears up for festive sale with $103 million fund infusion

With a focus on omnichannel, Myntra has integrated more than 1000 stores from around 100 brands on its platformMyntra will offer nearly 9 lakh styles from over 5000 brands for its customers during the sale

1 min read8 Oct 2020
News

Pandemic-led buying to push online festive sales to touch $7bn GMV

E-commerce companies are gearing up for bumper festive season sales this year, over the next two months, with consumers expected to continue shopping online due to the pandemic

4 min read17 Sep 2020
Money

Co-branded cards don’t work for everyone

Co-branded cards help save more over the long term, but do consider the costs such as annual feeEnsure the rewards can nullify the costs and to do that, you will have to spend enough

5 min read12 Aug 2020
Industry

Buy now, pay whenever? Lockdown lift for online shopping loans

These buy-now-pay-later (BNPL) firms have benefited from a shift to online shopping

4 min read6 Jul 2020
Companies

Covid magnifies digital influence on apparel and phone purchases

The share of online purchases of smartphones is expected to rise to 45% from 38% in pre-covid levels, the report noted

2 min read25 Jun 2020
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Budget

The Union Budget contains details about the estimated receipts and the expenditure of the government for a particular fiscal year. The Budget is allotted for the upcoming fiscal year, which runs from 1st April to 31st March of the next year. Here is a quick guide on how the Union Budget is prepared

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